NetApp

Conference Personalization

For Educause 2025, Netapp wanted to create a unique interactive atmosphere for their conference booth - something that newly-made connections would remember. We decided on engraving these unique branded tumblers. We also used pyrography to personalize wooden business cards, which had a QR code that the recipient could use to quickly share their contact information. 

The sound of the engraving could be heard a few booths over, so it naturally drew people in, curious to see where the sound came from. While I personalized the tumbler, the sales team was able to talk to the attendee, get their contact information, and tell them about their expo offering. The attendee left with a tangible keepsake to remind them of NetApp and a stand out memory of the connection made.